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A few drops of keratin in your shampoo for shiny, supple hair
A concentrate of plant keratin from hydrolysed wheat proteinsthat you add to your favourite shampoo or conditioner. It replenishes your hair's keratin, fills in the cracks in the hair fibre and gives it a beautiful shine, softness and bounce. A certified natural ingredient for deep regeneration of dry and damaged hair.
2–3 dropsin shampoo or conditioner
88 %of the hair structure is keratin
plant-basedfrom wheat proteins
EUour own production
Who it's for
For dry, damaged and stressed hair
Your hair is dry, damaged or stressed by colouring, bleaching, perms or heat styling.
You're bothered by frizz and static and you want hair that is easy to comb through.
You want enrich your favourite shampoo or conditioner, without adding a new step to your routine.
The keratin comes from wheat. If you are allergic to wheat, try it on a small area before use.
Benefits
What it does for your hair
Improves the hair structure from within and on the surface.
Replenishes your hair's keratin and fills in the cracks in the hair fibre.
Hair regenerates, hydrates and softens.
Increases the elasticity and resilience of your hair, helping to prevent damage.
Smooths the hair, tames frizz and helps against static.
Works like a rich conditioner: hair is more manageable, shinier and easier to comb.
Protects hair from high temperatures and from colouring and styling products.
Shortens the time needed for shaping and everyday styling, and your hair looks better and healthier.
Plant keratin is not a humectant but a moisture regulator: hair needs hydration, not too much of it.
Key ingredient: plant keratin from hydrolysed wheat proteins
Hydrolysed wheat proteins (plant keratin)
a microprotein ingredient obtained from wheat by an enzymatic process
made up of amino acids similar to those found in hair: lysine, arginine and proline
a purely plant-based solution that replaces animal-derived keratin in cosmetics
has remarkable compatibility with the keratin in the human body
a recognised hair strengthener and protector that works straight after use
Keratin in hair
the basic fibrous protein that builds skin, nails and hair
makes up 88 % of the hair structure and is responsible for its strength, fineness, shine and overall look
in humans it occurs as alpha keratin
it also determines whether your hair is poker-straight or naturally curly
a lack of it is behind hair getting into worse condition
Microproteins that penetrate
penetrate deep into the hair, where they repair, strengthen and protect it from within
at the same time, larger molecules attach to the hair surface
penetration depends more on concentration and the number of applications than on previous hair damage
the properties are based on efficacy tests
How to use
Three steps when washing your hair
1Add 2–3 drops of keratin to your usual amount of shampoo or conditioner.
2With shampoo, wash your hair as usual and rinse.
3With conditioner, leave it on, ideally for 30 minutes, then rinse your hair.
What to expect
What you will feel in your hair
After washingHair is more manageable, softer and easier to comb. The longer you leave the keratin on, the better the effect.
With regular useHair looks shinier, bouncier and more resilient. Every head of hair is different.
Who's behind it
Family business, our own production in the EU
I wanted everyone to be able to enrich their favourite shampoo. A few drops of plant keratin and your hair is softer and shinier.
ErikaErika Bundalovádeveloper & co-founder of Panakeia
Together with Erika: Albi (marketing), Martina (help with choosing) and Patrik (tinctures).
Contents: 30 ml. Ingredients: hydrolysed wheat proteins (by an enzymatic process) and approved preservatives for organic cosmetics.
Responsible person: PANAKEIA SK s.r.o., Žabinská 2, 911 05 Trenčín
Questions
What you ask most often
How do I use the keratin?
Add 2–3 drops to your usual amount of shampoo or conditioner. With shampoo, wash and rinse as always; with conditioner, leave it on for a while.
How long should I leave it on?
The longer, the better the effect. The optimal time in conditioner is 30 minutes, then rinse your hair.
Is it animal keratin?
No. It is a purely plant-based solution of hydrolysed wheat proteins that replaces animal-derived keratin in cosmetics.
Will it help bleached hair too?
Yes. How well keratin penetrates the hair depends less on previous damage (bleaching, perms) than on concentration and the number of applications. So regular use is what helps.
What can I add it to?
Shampoos, conditioners and hair masks. This is exactly how keratin is added to hair care cosmetics.
Won't it overload my hair with moisture?
No. Over-hydrated hair is prone to damage, which is why plant keratin is not a humectant but a moisture regulator. Hair that holds water less well with age and becomes drier and thinner will appreciate it too.
